Hot Yoga + Breathwork Phoenix, AZ·120 members

How Sol Room Yoga launched on Vibefam in 9 hours and grew 0 to 120 members in 5 months

9 hours
Sign-up to first booking
0 → 120
Members in 5 months

First-time
Studio owner
$120-180
DIY-stack monthly cost ruled out

Sol Room Yoga is a first-time hot yoga and breathwork studio in Phoenix, AZ. The owner-operator compared Vibefam against a DIY combo (Calendly, Stripe, Wix, Mailchimp, and a cheap class scheduler) that would have come in at $120-180 per month. They chose Vibefam, signed up, did a setup call with their Studio Success Manager that morning, and took the first founding member booking that evening. Nine hours, sign-up to first booking. Five months later, Sol Room Yoga has 120 members.

I looked at building a DIY stack of Calendly, Stripe, Wix, Mailchimp, and a cheap class scheduler. It would have been maybe $120 to $180 a month, but I would still be the one connecting everything, writing emails, fixing failed payments, and answering member questions. I opened a studio to teach yoga, not become the IT department. My Studio Success Manager set up class packs, the founding member offer, the intro trial, cancellation rules, and the app listing on the call. The first booking came in that evening.
Sofia, Founder, Sol Room Yoga

The DIY-stack alternative, and what they chose instead

Before (DIY stack option)

• Considered: Calendly + Stripe + Wix + Mailchimp + cheap scheduler at $120-180 per month
• Operator wires up integrations, writes emails, fixes failed payments themselves
• No member ramp signal, just an Instagram waitlist
• AI suite irrelevant on day 0

After (on Vibefam)

• One Vibefam plan, one platform
• Studio Success Manager handles initial setup in the first 30 days
• 0 to 120 members in 5 months on a real ramp curve
• Vibe AI suite available for when scale demands it, not required on day 0

Studio Success Manager

A dedicated Studio Success Manager is included on every Vibefam plan. For first-time studio owners, the Studio Success Manager handles initial setup covering class packs, intro trials, cancellation rules, app listing, and lead automation, workflow configuration, and day-to-day questions in direct chat. Sol Room Yoga's Studio Success Manager imported the operator's pre-launch Instagram interest list into Vibefam's lead automation system on the setup call, so the first founding-member booking came in that same evening.

Advice to other first-time owners

Do not choose software just because it is cheapest in month one. Pick the thing that lets you open cleanly and not embarrass yourself in front of your first 50 members.
Sofia, Founder, Sol Room Yoga

Launch your studio on Vibefam

Book a 30-minute walkthrough with a Studio Success Manager. We will scope your launch, set up class packs, your founding-member offer, and intro trials, and have your studio live in hours, not weeks.