Riverbend Barre Co. grew from 1 to 4 locations in 22 months on Vibefam | Case Study

Barre, multi-location Nashville, TN·3,480 members across 4 locations

How Riverbend Barre Co. grew from 1 to 4 locations in 22 months on Vibefam

1 → 4
Locations in 22 months

3,480
Active members across 4 outlets

4 accounts
Separate bank accounts via multi-outlet payouts

19%
Of members book across locations

Riverbend Barre Co. opened its first location in Nashville, TN and grew to 4 outlets across the metro in 22 months, all on Vibefam. Each location has its own P&L with multi-outlet payouts routing revenue to 4 separate bank accounts, while centralized reporting in the Vibe AI Business Dashboard unifies fill rate, instructor utilization, churn risk, and cross-location booking patterns. About 19% of active members book at more than one location, which the operations team identifies as one of the stickiest segments: downtown commuters with home neighborhoods in Franklin or East Nashville.

When we opened location 2, I worried about payments, memberships, and reporting. None of those broke. When we opened location 3, the only thing I had to figure out was the lease and the staff hire. The Vibefam side was just adding a new outlet in the dashboard. The Studio Success Manager walked me through the multi-outlet payout setup in 20 minutes. About 19% of our active members now book at more than one location, which made downtown-to-East-Nashville commuters one of our stickiest segments.

Emma, Founder, Riverbend Barre Co.

Single-location worries, multi-location reality

Going-in worries

What actually happened on Vibefam

Featured Vibefam solution

Multi-outlet payouts + Vibe AI Business Dashboard

Multi-outlet payouts route revenue from each location to a separate bank account, with outlet-level reporting that unifies into the Vibe AI Business Dashboard. Two outlets ship on the standard plan, scaling beyond is supported. Members move freely across locations on a single membership, with cross-location utilization tracked in the dashboard. Vibefam is purpose-built for the 1-to-10 location sweet spot, with comprehensive software across growth and marketing.

Scale your studio without re-platforming

Book a 30-minute walkthrough with a Studio Success Manager. We will map your growth plan, set up multi-outlet payouts, and configure centralized reporting across all your locations.